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Drowning In Data? Invest In Storage
DMO Affiliate
There is an awful lot of data in need of storage. The U.S. Chamber of Commerce Foundation reported last May that 90 percent of the worlds data had been created in the previous two years. And according to research by the IDC, the digital universethe amount of data we copy and createis set to double in size every two years. By 2020, its expected to reach 44 billion zettabytes, a tenfold increase over 2013. Its probably no surprise, then, that IDGs latest big data enterprise survey found that with the average enterprises big data-related spend reaching $8 million this year, storage has emerged as one of the largest areas of big data investment at enterprise companies. And this data has enormous value for companies that are able to use it for insights into everything from marketing to workplace proficiency.
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